Looking to build a successful custom
software solution? Our experienced
development team is ready to assist.
Linear and OTT TV
Geomotiv team helps to create efficient solutions for advertising campaigns on all screens. Our aim is to develop superior software that can not only connect media buyers and sellers, but also control each aspect of TV ad campaigns for each player. With our help, you will be able to break into OTT and CTV game and take your business to a new level.
Looking to build a successful custom software solution? Our experienced development team is ready to assist.
KEY ADVANTAGES
Benefit from TV Media Software Development
Build and support scalable platforms
Bridge the gap between linear and digital TV inventory
Measure the performance of TV ad campaigns
Automate TV media buying and selling
Ensure precise targeting on all screens
Achieve transparency and control transactions
Enhance TV ad strategies and outperform your competitors using innovative technologies
Integrate the technology into third-party services
Gain full control over advertising inventory
Get in Touch
Looking to build a successful custom software solution? Our experienced development team is ready to assist.
TV EXPERTISE
We Create Value for TV Industry
Traditional Linear Non-addressable Over-the-Air (OTA with ATSC 1.0)
Back in 2015 through 2017, Geomotiv was among the first to develop a custom linear TV media buying automation system. We are very well aware of buy-side requirements, and we can create systems that integrate well into the sell side based on those requirements. We’ve integrated such modern linear TV media sales automation systems as WideOrbit Programmatic and Videa SSP. We can also develop systems similar to, or better than, those for TV companies.
Current Generation Addressable
Over-the-Top (OTT)
Geomotiv is a development partner to one of the US largest ad-supported OTT services with a focus on their advertising technology stack. We’ve created numerous mechanisms for yield management to accelerate the client’s fill-rate and revenue. Our sell-side and buy-side experience makes us the most preferred partner for OTT TV companies willing to take their advertising technology in-house.
Next Generation Linear Addressable (OTA with ATSC 3.0)
Our experience in traditional linear TV media buying automation, digital AdTech solutions, and OTT yield management system development makes us one of the best custom AdTech partners for TV station groups that are implementing the ATSC 3.0 standard. Together with your specialists, we will be able to create NextGen TV ad inventory monetization opportunities.
Let’s talk about your project
You have bright ideas – and we have cross-functional teams to turn them into working software. Speak with our experts today to break into the game of Netflix.
WE CAN DEVELOP INNOVATIVE VIDEO ADVERTISING SOLUTIONS
similar to those already used by such industry leaders as:
FEATURED PROJECT
Explore Our AdTech Platform Development Success Story
As true industry veterans with vast in-house AdTech expertise, we assembled a highly skilled team of specialists who participated in from-scratch custom AdTech platform development.
In response to the inefficiencies and legacy procedures plaguing the AdTech industry, Geomotiv identified an opportunity to revolutionize the digital advertising landscape.
Geomotiv founded Adoppler, a dedicated product subsidiary, with a clear mission: to develop a standalone programmatic AdTech platform to streamline interactions between media buyers and sellers while eliminating outdated practices from the supply and demand chains.
Adoppler’s platform matured and became a standalone company that continues to empower all sides of the media buying process to thrive in the ever-evolving digital advertising landscape.
OUR STRENGTHS
Why Entrust TV Media Development to Geomotiv
Deep understanding of industry specifics
Vast technological experience
Non-trivial niche solutions
Risk-free problem solving
Commitment to Agile best practices
Highly proficient team
Focus on your business needs
Transparent and trusting relationship with customers
Geomotiv understands the TV media industry’s intricacies and specifics due to an extensive portfolio of completed and ongoing projects.Our team worked on a bespoke linear TV media buying automationsystem and integrated it with sell-side requirements. We also serve asa key development partner for US ad-supported OTT services anddeliver expertise in yield management to boost fill rates and revenue.Our knowledge expands to the next generation of linear TV, where wesupport TV station groups adopting the ATSC 3.0 standard and createprospects for NextGen TV ad inventory monetization.